Food Delivery Studio

Discount Price

Enter the price you want to protect and the promotion you plan to run. This reverse-calculates the listed price so the offer does not eat into the protected amount.

Promo-Safe Quick Mode

Inputs

Promo setup

Start with the price you want to protect, then define the promotion format exactly as it will appear in the app.

Original Price to Protect

₹

Offer Type

Discount Percent

Offer Logic

How the page interprets your promotion

Each promo type is converted into an equivalent price load and then added back into the listed price.

% Off: the list price is lifted so the discounted payment lands back on your protected price.

Buy X Get Y: the paid dishes absorb the value of the free dishes.

Freebie Value: the add-on is treated as a cost percentage and added back into the list price.

Protected price

₹299.00

The amount preserved after the offer.

Offer applied

20% off

The promotion loaded into the solve.

Markup needed

+25.0%

Equivalent to ₹74.75 above protected.

Customer benefit

20.0%

Effective value delivered.

Discount-safe pricing

Required listed price

₹373.75

Publish this as the marked price. After 20% off, the customer still lands at ₹299.00 and the protected base of ₹299.00 remains intact.

Customer pays

₹299.00

Payment after promo.

Protected amount

₹299.00

Your base price.

Must list at

₹373.75

Amount before promo starts.

Markup

+25.0%

Or ₹74.75 extra.

Promo Summary

What the offer is doing

This block shows the commercial meaning of the promotion itself.

Protected original price₹299.00

Offer applied20% off

Effective customer benefit20.0%

Value delivered at original price₹299.00

Price Bridge

From listed to protected

Think of the list price as a wrapper that absorbs the promo load before the customer pays.

1. Start with protected ₹299.00.

2. Add the promo load of ₹74.75.

3. Publish the listed price at ₹373.75.

4. After 20% off, the customer pays ₹299.00 and your protected price stays intact.

How to use this calculator

This page is for promo-safe pricing. Start with the price you want to protect, then reverse-calculate the list price required before the campaign goes live.

1. Enter the price to protect

Use the post-offer price you do not want the promotion to damage.

2. Select the offer type

Choose percentage off, Buy X Get Y, or freebie value depending on the promo format.

3. Add the promo numbers

Enter the offer percentage or the buy/free quantities so the calculator can reverse the promo math.

4. Use the required listed price

Publish the listed price shown here before the promo runs so the protected price remains intact.

Deep Dive Guides

Food Delivery Margin Playbook

How promo, commission, and GST fit together on aggregator menus.

Common Questions

See full FAQ list

Promo-Safe Menu Pricing for Aggregators

Reverse-calculate list prices so discounts do not destroy the margin you intended to protect.

Editorial Guide

Chapter 01

List price vs customer price

Customers see the discounted price; your finance team cares about the protected price after the campaign. Marketing often requests “25% off” without stating the post-offer rupee target—this tool starts from the protected price and solves backward.

Chapter 02

BOGO and freebies need different math

Percentage off is linear. Buy-one-get-one and free-item promos change the effective discount per paid unit—enter quantities exactly as the aggregator contract describes them.

Chapter 03

Worked example

Target customer price ₹200 after 25% off → list price ≈ ₹267. If food and packaging cost ₹95 and commission applies on ₹200, run the margin-ledger tool next—promo math alone cannot prove profitability.

Chapter 04

Limitations

Does not include aggregator maximum discount caps or combo rules. Always confirm with your account manager before bulk menu updates.

Decision Context

These results are designed as planning inputs, not blind answers. Review our methodology and standards before making significant financial decisions.

Executive Deep Dives

Business Index

5 Startup Costs That Drain Cash Faster Than Founders Expect

Relevant Utilities

Lifetime Tax Analyst

Estimate tax paid so far across an age range with direct, indirect, and hidden-tax estimate bands.

Break-Even Studio

Target-profit planning with safety buffer and sensitivity scenarios.

Runway Command Center

Cash survival horizon, hiring impact, and break-even timing.

Food Delivery Studio

Discount Price

Enter the price you want to protect and the promotion you plan to run. This reverse-calculates the listed price so the offer does not eat into the protected amount.

Promo-Safe Quick Mode

Inputs

Promo setup

Start with the price you want to protect, then define the promotion format exactly as it will appear in the app.

Original Price to Protect

₹

Offer Type

Discount Percent

Offer Logic

How the page interprets your promotion

Each promo type is converted into an equivalent price load and then added back into the listed price.

% Off: the list price is lifted so the discounted payment lands back on your protected price.

Buy X Get Y: the paid dishes absorb the value of the free dishes.

Freebie Value: the add-on is treated as a cost percentage and added back into the list price.

Protected price

₹299.00

The amount preserved after the offer.

Offer applied

20% off

The promotion loaded into the solve.

Markup needed

+25.0%

Equivalent to ₹74.75 above protected.

Customer benefit

20.0%

Effective value delivered.

Discount-safe pricing

Required listed price

₹373.75

Publish this as the marked price. After 20% off, the customer still lands at ₹299.00 and the protected base of ₹299.00 remains intact.

Customer pays

₹299.00

Payment after promo.

Protected amount

₹299.00

Your base price.

Must list at

₹373.75

Amount before promo starts.

Markup

+25.0%

Or ₹74.75 extra.

Promo Summary

What the offer is doing

This block shows the commercial meaning of the promotion itself.

Protected original price₹299.00

Offer applied20% off

Effective customer benefit20.0%

Value delivered at original price₹299.00

Price Bridge

From listed to protected

Think of the list price as a wrapper that absorbs the promo load before the customer pays.

1. Start with protected ₹299.00.

2. Add the promo load of ₹74.75.

3. Publish the listed price at ₹373.75.

4. After 20% off, the customer pays ₹299.00 and your protected price stays intact.

How to use this calculator

This page is for promo-safe pricing. Start with the price you want to protect, then reverse-calculate the list price required before the campaign goes live.

1. Enter the price to protect

Use the post-offer price you do not want the promotion to damage.

2. Select the offer type

Choose percentage off, Buy X Get Y, or freebie value depending on the promo format.

3. Add the promo numbers

Enter the offer percentage or the buy/free quantities so the calculator can reverse the promo math.

4. Use the required listed price

Publish the listed price shown here before the promo runs so the protected price remains intact.

Deep Dive Guides

Food Delivery Margin Playbook

How promo, commission, and GST fit together on aggregator menus.

Common Questions

See full FAQ list

Promo-Safe Menu Pricing for Aggregators

Reverse-calculate list prices so discounts do not destroy the margin you intended to protect.

Editorial Guide

Chapter 01

List price vs customer price

Chapter 02

BOGO and freebies need different math

Percentage off is linear. Buy-one-get-one and free-item promos change the effective discount per paid unit—enter quantities exactly as the aggregator contract describes them.

Chapter 03